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Our Vision

The vision for AYA is to create a one-of-a-kind destination in Serbia that combines world-class hospitality, wellness, and residential living in a setting defined by natural beauty and thoughtful design. Set within 55 hectares of forest, meadows, and spring-fed lakes just 30 minutes from Belgrade, the estate is conceived as a fully integrated, year-round resort village. At its heart are four boutique hotels — Winter, Spring, Summer and Autumn — each designed around the character of the seasons and offering a unique guest experience. From the tranquility of indoor-outdoor thermal pools to rooftop dining under autumn leaves, these hotels form the backbone of a hospitality concept rooted in both comfort and character.

A LIFESTYLE REDEFINED

Luxury Hospitality

Four boutique hotels — Winter, Spring, Summer and Autumn — each offering a distinct, five-star experience inspired by the changing seasons. Together with over 400 architect-designed villas, they form a new benchmark for luxury accommodation in the region.

Integrated Wellness

The 10,000 m² Spa & Wellness Village brings together medical-grade treatments, thermal bathing, and holistic therapies in one seamless indoor-outdoor sanctuary. From yoga decks and air-yoga hammocks to cold-plunge circuits and IV lounges, the estate is purpose-built for year-round well-being.

Sustainable Living

With 70% of the site preserved as natural green and blue space, the resort is committed to delivering a carbon-light, nature-connected lifestyle. Smart infrastructure, solar energy, EV mobility and local partnerships ensure that sustainability is embedded in every aspect of daily life.

A Vision for the Future of Living

AYA resort represents a forward-thinking model for how people will live, travel, and connect in the decades ahead — blending high-end hospitality with permanent, wellness-driven residential living. Designed as a fully self-contained ecosystem, the resort is not only a getaway but a livable community, offering the comforts of urban infrastructure within a natural, regenerative landscape.

From renewable energy systems to locally sourced food, every element of the masterplan reflects a long-term commitment to sustainability, wellbeing and timeless design.

THE FUTURE

Community Centers

AYA is designed not only as a luxury destination but as a livable, self-sufficient community. At the heart of this vision are dedicated community centers that provide essential services and gathering spaces for residents and guests. The Village serves as a central hub, offering a pharmacy, shops, cafés, kids’ club, first-aid station, and flexible event spaces for workshops and cultural programs.

Sports & Fitness

For those who prefer a more active lifestyle, the resort features a fully equipped performance gym, indoor squash court, and a dedicated water polo pool. Outdoor sports facilities include four floodlit tennis courts, two beach volleyball arenas, a full-size basketball court, and a 12-metre climbing wall — all set within a natural landscape and available year-round.

Nature, Leisure & Family Activities

Beyond sports and wellness, guests can explore over seven kilometres of walking and cycling trails, take part in horse riding through the forest, or enjoy family time at the mini-golf course and skate park. Children can immerse themselves in nature at the Kids’ Discovery Club, while all ages can enjoy lake tours, concerts on the floating stage, open-air cinema nights, and artisan workshops held throughout the year.

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Living at the Heart of the Resort

At AYA, residential life is fully integrated into the broader resort experience, allowing owners to enjoy the privacy of a home alongside the energy and amenities of a world-class destination.

With every service and setting designed to support balance, wellbeing, and effortless living, the resort creates an environment where daily life feels like a permanent retreat.

Residential villas

Our Villas

The villas at AYA a rare opportunity to invest in a premium real estate product within one of Southeast Europe’s most promising growth markets.

Hotel-Style Comfort, Private Ownership

Residents enjoy the privacy of an independent villa with the comfort of optional five-star services, including housekeeping, concierge, maintenance, and in-villa dining or spa treatments. For those opting into the resort’s branded residence programme, rental management and yield optimisation are provided — making each villa not just a home, but a lifestyle asset with long-term value and income potential.

Architectural Excellence & Natural Integration

Each of the villas at AYA are designed to blend seamlessly into the surrounding landscape, using natural materials like timber, stone, and glass to create modern yet grounded homes. The architectural vision emphasises privacy, light, and panoramic views, with every home thoughtfully positioned to maximise connection to nature while maintaining a refined, contemporary aesthetic.